Lcl Campaign Check in : Louis Vuitton for UNICEF

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The Louis Vuitton for UNICEF Run is connected to more than a philanthropy, brand storytelling, and using a global brand’s scale.

There are two things worth distinguishing: Louis Vuitton’s partnership with UNICEF charity run.

The Louis Vuitton × UNICEF partnership

Back in 2016 they start with the center of helping vulnerable children.

They design specific jewerly in the past Silver Lockit jewelry collection, representing protection , trust and commitment to helping children . Silver Lockit purchases to UNICEF, according to the terms of the campaign.

What happens during the LV World Run?

The LV World Run charity event is organized by Louis Vuitton employees, their families, and friends. A worldwide participation where the money goes to UNICEF’s work with vulnerable children. In 2025 alone it expanded across 80 countries.

Edition

Participation and results

2019

2,500 runners across more than 75 teams raised €130,700.

2022

More than 4,500 participants in over 28 countries raised more than $152,500.

2025

The initiative reached participants across 80 countries. Louis Vuitton reported that the wider partnership had raised over €24 million since 2016.

4. Where to learn more

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