LCL Report: Marty supreme & the Never Ending Saga Marketing

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In the midst of going through imb and search for the upincoming films and movies as well as new music on my 27 Stingray Club account. I came across the cover where Timothy Chamlet was holding a bidding card for the Marty Suppreme movie. Before the Marty Stupreme jackets , the floats and the Wheat cearl.

Based on an original story Marty Supreme ( directed by Josh Safdie) showcases the trails and tribulations of being a ping pong player . In reading based on a homage . Marty Mauser played by Chalmet charger shows the balance of competitive nature to the top. Taken from a point of view that is a homage not a biography.

It started with a release tease of the marketing ideas Chalmet was pirching on a zoom call. The series of details I noticed in the gorilla marketing or the large scale market tactic for Marty Supreme . cjalmet mentioned he waited years for the opportunity to play such a role.

Marketing pov

  • Blimp
    • This was probably the fist in a long time where movie advertisements took th sky’s with a huge blimp that caught several attention.
  • Marty Supreme Jacket
    • One of the first marketing details I’ve seen with the love for merchandise this was a way to gain attention to the movie prior to the release. chalamet mentioned in a interview that with people short attention spans it was critical to have the marketing fully reflect the movie.
  • Wheat Cereal
    • The traditional feral brand has brought make the nostalgic aspect of movie stars , athletes and icons to the front of the feral packaging.
  • Ping Pong Helmet
    • A humanistic perspective of the ping pong player perspective.
  • The Las Vegas Bowl
    • One of the first marketing campaigns for a movie premiere.
  • 4Raw Remix
    • The mention of Chalamet in the UK rapper EsDeeKid video for remix of 4Raws mentions in a music video.
  • Individual marketing from all star cast

Final thoughts : I believe what makes this all successful isn’t just Timothée Chalamet leading role in the movie. It was finding ways that interest people to want to do ask questions about . Someone would ask questions about

Why is there a series of orange helmets with stars around him?

Why is everyone wearing a Marty Supreme Jacket?

How come I don’t see as many interviews as I see this blimp and cameos of Tyler the Creator and Odessa A’Zion?

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