LCL a Decade of Brands to Remember: Ganni

This is my first Decade of Brands to Remember Post. The inspiration of the layout was a mix of editorial magazine and my design aesthetic.

My first brand was Ganni a resource and environmentally conscious brand. Ganni is creative director Ditte Reffstrup & Nicolaj Reffstrup (CEO). I came across Ganni through a YouTuber with the pastel and bold print knit sweaters as well as my research on Good on You rating for eco friendly.

” At GANNI, we’re on a mission to become the most responsible version of ourselves. We’ve set a bold, moonshot goal: to out our total

carbon footprint by 50% by 2027

(from a 2021 baseline).”

Ganni

Responsibility:

Our Journey & Commitment

Campaign Favorites

Showing the details of the Fall / Winter Ganni 2025 collection in a fisheye lens. This is a small detail from the photography part but it makes all the differences
Different animals in a miniature art studio. Instead of showcasing the creative process of making there graphic shirts from a human narrative they make it more charismatic .

Collab Walls

Disney x Ganni :mentions the different main character in Disney through their shirts and sweater vest .
Barbour x Ganni : mentions a dress design with the Barbour classic color way but the styling of cheetah prints and corduroy collar.
Ganni x New Balance: a new take on all white new Balances sneakers. The 2 sneakers are separate designs. 1 features a snake print / black / silver color way with a slip on design. The second is a traction Al New Balance with the small cheetah prints