LVMH, the lights, the showcase the ambience the art direction between shows the invite the card. The celebrities, the performances the walk up the stairs Vogue runway worldwide interviews. The day where we look at YouTube titles like the header of newspaper letters Several creatives asked a question and top artists as a question is fashion

Is fashion even worth it?

From the influencers point of view, it seems like it’s just the top on the top and getting to showcase that they were smart bro took a few pictures . Advertising and PR we get these exclusive packages and the whole deal. I was one of those people back in the world days that obsessed over seeing their favorite blogger front and the same so I have obviously nothing against this .

But the outsider looking in how that might be how someone that isn’t fully embraced in fashion looks at it .

What are the fashion trends?

What is the market?

How soon are we going to see the significance from themes change and shift?

The key takeaway when I view any fashion week I always try to view the creative director background. When it comes to this industry there are always moves and shifts of creative directors. Wheater they came from a previous designer house to another other straight from college.

I second go into the patterns of the collection the ways in which they expeirnment with garments. I always ask would this be do th consumer that wants 1 staple piece fo the season or a only for a magazine photoshoot.

Third I delete the misconception of runway fashion isn’t ’ wearable’ that’s why we have ready to wear. Depending on the designer you will have a separate the website to view the current piece straight from the runway.

Fourth as much as people like want to ignore the fast fashion brands that are locally to shop from. All the buyer and major people of the label are always watching to see what garment they can doing to being more affordable. It’s about how those brands keep accessibility and sustainability in mind.

So in conclusion why do I think the fashion week is a leg up to the next generation.

It provides a viewfinder to seeing the younger designers everything from the models sizes to the behind the scene process ( if mentioned) how they do it too.

It is textbook information of how a artist can grow and develop from prior collections.

Most of all it gives a key line of how to keep the next generation attention in a fast pace media space we live in.

Storytelling